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Business management solutions provider Sage Accpac has opened an office in Kenya in order to create a hub from where it will service its East African operations

Sage Accpac Africa regional director Aruna Ware commented, “Due to its location, Kenya presents itself as a growth hub for East Africa.  The addition of a Sage Accpac office in this landscape therefore makes a great deal of sense.

“The workforce within Kenya is a large, technology savvy entity that comprises graduates who display high level of IT skills. Several international technology and hardware companies are already present and established in the country, which will provide a large pool of potential business partners that we can collaborate with to expand our footprint.”

Ware said that the company’s Kenyan partners would benefit from having a local Sage office for assistance in sales, marketing and product development.

Among the products the company will make available to purchase in the region through the new office includes Sage ERP Accpac, Sage ERP X3 and Sage CRM. 

A statement from Sage Accpac said that Accpac has been distributed via a number of business partners to mid-sized companies in East Africa for more than 20 years and has a large number of companies managing their businesses using Accpac as their core ERP system.

It added that Sage ERP X3 was relatively new to the market and was targeted at large companies and companies with complex financial, distribution and manufacturing needs.

Sage Accpac has recently launched the Standard Edition of Sage ERP X3 into the East African market in an attempt to enable rapid implementation following predefined methodologies.

Ware said, “Customers will now have direct access to local Sage representatives in addition to product support and development that will be specific to the Kenya market.”