DStv named Africa’s top media brand in 2025 rankings

DStv has been named the #1 Most Admired African Media Brand in the 2025 edition of the Brand Africa 100 – Africa’s Best Brands rankings

In recognition of its longstanding impact and influence, the platform has also been inducted into the Brand Africa Hall of Fame – an honour reserved for brands that have significantly elevated Africa’s presence and reputation on the global stage.

The announcement was made during a prestigious ceremony at the United Nations Economic Commission for Africa (UNECA) headquarters in Addis Ababa, attended by leaders and influencers from the African branding and media sectors.

Since its launch in 1995, DStv has grown from a digital satellite TV service into a dominant force in African entertainment. Its focus on innovation, investment in original African content, and commitment to representing authentic African narratives has reshaped how audiences across the continent experience television.

Calvo Mawela, group CEO of MultiChoice, expressed, "This honour reflects the incredible journey we’ve taken with our audiences across Africa. Being named Africa’s most admired media brand and joining the Brand Africa Hall of Fame is not just a celebration of where we’ve come from – it’s a reaffirmation of where we’re going. Our commitment to local storytelling, cultural authenticity, and innovation remains stronger than ever. We are proud to be a brand that not only entertains but uplifts and connects Africans through stories that matter."

Brand Africa 100 is the only independent, pan-African brand study of its kind. Conducted across more than 30 African countries, the survey accounts for over 85% of Africa’s population and GDP. With input from research organisations like GeoPoll, Kantar, Integrate, and Analysis, the ranking is based on over 150,000 brand mentions and nearly 6,000 unique brands, ensuring rigorous and unbiased results.

DStv’s Hall of Fame induction underscores its role not just as a broadcaster but as a cultural influencer. Through its support for African storytellers, production of local content, and emphasis on quality entertainment, DStv has become an integral player in the continent’s creative economy.

The platform also received this top honour in 2024, highlighting its ongoing relevance and deep connection with viewers across Africa. From its modest beginnings 30 years ago with 16 channels, DStv has grown into a comprehensive content leader, offering a broad portfolio of local and international programming, as well as integrated streaming services. Today, it reaches millions of African households, delivering a vibrant mix of entertainment that reflects the continent’s diversity and ambition.