twitteryou tubeacpRSS Feed

iflix, the world’s leading entertainment service for emerging markets, and Econet Media’s pan-African media company Kwesé have announced to expand their partnership in Sub-Saharan Africa

Kwesé has acquired a significant stake in iflix Africa, which will form part of Kwesé’s diverse broadcast offering, as the core vehicle to deliver mobile experiences to viewers in Africa.

Under the partnership programme, Kwesé will deliver premium content through TV programming, sports, news and entertainment. This, coupled with iflix’s collection of international and African SVOD content, is set to provide users an unparalleled viewing experience, tailored to meet the needs of Africa’s diverse markets.

Having set up operations in Nigeria, Kenya, Ghana and South Africa, iflix aims to provide the region’s most extensive collection of local African and international series and movies, including first-to-market exclusive programming. This, in partnership with Kwesé’s broadcast operations and footprint, is expected to create an exceptional mobile offering for consumers on the continent.

Strive Masiyiwa, founder and executive chairman of Econet Group, said that mobility in content consumption has grown exponentially in Africa and by partnering with iflix Africa the company look forward to take part in the evolution.

The partnership between iflix and Kwesé focuses on ensuring the delivery of relevant and compelling content on the best possible platforms.

Kwesé is currently available in 13 countries with its pay-as-you-watch Pay-TV service, and has built the largest pan-African free-to-air broadcast network showcasing Kwesé Free Sport in more than 25 countries. The operating partnership will see iflix drive Kwesé’s go-to-market mobile delivery in each of its territories.

Now available to more than one billion consumers across 24 territories throughout Asia, the Middle East and Africa, iflix has established itself as one of the market leaders in video streaming. It provides top Hollywood, Asian and Middle Eastern regional and local TV shows and movies to the users, allowing them to access the service on phones, laptops, tablets and television sets.

Empowering girls through innovation in education across Africa. (Image source: Adobe Stock)

(L-R): Dr Diane Karusisi, CEO, Bank of Kigali and Dr Reda Helal, group managing director – processing, Africa and co-head group processing, Network International. (Image source: Network International)

Kagiso Mothibi, MTN SA’s general manager for fintech products and services. (Image source: MTN)

Huawei Cloud pledges US$10mn in credits, aims to support 100 Nigerian startups, fostering innovation & digital transformation. (Image source: Adobe Stock)

Orange Digital Center and Coursera join forces to offer free certification courses for new digital professions. (Image source: Adobe Stock)

Africa Data Centres & DPA SA pioneer solar farm for sustainable data solutions in South Africa. (Image source: African Data Centres)

MTN leads South Africa's mobile networks with exceptional speeds, while Vodacom excels in 5G. (Image source: Adobe Stock)

Debbie Beech, country manager: SA and SADC at cybersecurity expert, Exclusive Networks Africa. (Image source: Exclusive Networks Africa)

MTN & Airtel create APEP to boost mobile money in Congo. (Image source: Adobe Stock)

By TechScan Africa and PayTechAfrica - Unveiling Africa's digital payment shift. (Image source: Adobe Stock)

Dietmar Siersdorfer, managing director at Siemens Energy Middle East and Africa. (Image source: Siemens Energy)

In the MENA region, cybersecurity is crucial amidst rising digitalisation and state-sponsored cyber threats, met by BBS Technology's comprehensive solutions. (Image source: Adobe Stock)

MTN's Bayobab expands fiber network across Africa, boosting connectivity. (Image source: Adobe Stock)

Telecommunications Industry Association (TIA), the leading ANSI-accredited standards development body for the ICT Industry, recognises Siemon for outstanding engagement, both as an individual and a company. (Image source: Adobe Stock)

Check Point & NVIDIA collaborate on Check Point AI Cloud Protect, enhancing security for AI workloads in the cloud amid rising cyber threats. (Image source: Adobe Stock)