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BLAZE by Safaricom has launched an e-learning platform called BLAZE LINK with resources designed to enable young people to upgrade their skills through online courses

The platform aims to empower young people to pursue success in their professions of interest.

BLAZE has brought onboard partners such as Google, IBM, Wezesha, Cloud Factory and Brighter Monday to offer thousands of free online courses. The courses offered include, among others, sales and marketing, finance, agriculture, creative arts, programming and development. The courses target young adults under the age of 26.

In addition to offering knowledge through free online courses, BLAZE LINK will connect young Kenyans to opportunities by directing job seekers to available job openings. It will also give young entrepreneurs market opportunities visibility.

Upon logging in to BLAZE LINK, users will undergo an approximate test to identify their strengths and abilities. They will then be offered relevant courses based on their interest and academic background. Users who complete course modules are directed to further learning opportunities and experiential training through partner organisations or available jobs for those seeking employment.

To complement the online courses, BLAZE LINK users will also have exclusive access to master class videos on agribusiness, creative arts, fashion, film and photography, music, technology and production and sales.

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