Redington has announced its expansion to the South African market
The technology aggregator, Redington, has established its presence in the rapidly expanding South African market and aims to reimagine the possibilities with technology in multiple sectors touching daily lives of South Africans.
This move signifies a milestone in the company’s growth journey, allowing it to bring its expertise and cutting-edge technology solutions and services portfolio to the vibrant South African partner community.
By entering this new territory, Redington aims to not only meet the demands of this unique market but also to exceed expectations through its high-quality technology portfolios from global brands and customer-centric approach with tailored services.
Redington presently boasts collaborations with more than 15 global brands for the South African market alone, and with this expansion the company will aim to offer even more in-depth and dedicated support. The company has made in-country investments with as many as four support offices offering services across Durban, Cape Town, Port Elizabeth, and Johannesburg.
With the digital aggregator’s presence in the South African market, partners and customers can leverage Redington’s award-winning Managed Security Services Provider brand DigiGlass and gain access to robust cybersecurity services and solutions. Redington will also offer its in-house consulting capabilities for IoT, Big Data, cloud computing and so on, for the new market. Channel partners can not only optimise digital go-to-market strategies with Redington’s e-commerce engine but also seize opportunities with the company’s services arm, Ensure Services, and its end-to-end logistics division, ProConnect.
Viswanath Pallasena, CEO, Redington Middle East, and Africa, said, "We are excited to embark on this new chapter as we expand our footprint into the South African market. Our team has worked tirelessly to prepare for this expansion, and we are confident that our offerings will resonate with the needs of the market’s consumers and diverse channel partner ecosystem. Our in-country investments reflect our commitment to not only the expansion of our business but also the empowerment of the local economy. We look forward to establishing strong relationships within the community and contributing to the growth and development of the region."
“Redington remains committed to fostering economic growth, creating job opportunities, and contributing positively to the local community in South Africa,” added Pallasena.
As Redington sets its sights on South Africa, partners and customers can expect the same level of excellence and dedication that the company has consistently delivered throughout its history. The company will continue to provide as exceptional customer service, innovative solutions, or unparalleled support and resources for its channel ecosystem.
