Telecom giants across Africa are broadening their content portfolios, with mobile gaming emerging as a promising focus in the entertainment sector
Currently, an estimated 230 million people in Sub-Saharan Africa are active gamers, predominantly from South Africa, Nigeria, and Kenya. Mobile phones lead the gaming scene, being far more accessible than costly consoles or PCs. As mobile devices and data plans become increasingly affordable, mobile gaming access continues to grow across the region.
Globally, mobile gaming generates about half of the gaming industry’s revenue, and in 2023, it accounted for over 55% of revenue for game publishers.
Leading regional players, including Vodacom and Telkom, are already launching products and initiatives to capture this growing market. They recognise the vast revenue and data consumption potential that mobile gaming offers.
From recent initiatives to long-term plans, Sub-Saharan telecom operators are embracing mobile gaming as they adapt to the unique dynamics of this expanding market.
Exploring the growth of Africa’s mobile gaming market
Globally, mobile gaming now accounts for half of the gaming industry’s total revenue. In 2023, game publishers saw over 55% of their earnings coming directly from the mobile segment, highlighting its dominance across the industry.
Most Read
Latest news
More Articles

iXAfrica partners with RMB to secure multi-tranche funding, enabling 20 MW expansion at its Nairobi data centre campus

Paratus invests N$600 mn (approx. US$32 mn) to launch Namibia’s first private LTE and 5G network, boosting connectivity. (Image source: Paratus)

Opensignal ranks Cell C joint #1 in reliability, video and voice app experience, marking a key milestone in service

Cyberthreats are intensifying across sub-Saharan Africa, with Nigeria emerging as a key target, according to Kaspersky’s latest 2025 security report. (Image source: Kaspersky)

Nokia modernizes INX-ZA infrastructure, boosting South Africa’s internet exchange. (Image source: Nokia)

International Power Control Systems (IPCS) has been named as a distribution partner in Malawi by Vertiv, a specialist in critical digital infrastructure

PowerCom and Telecom Namibia launch new Oikokola tower, expanding 2G, 3G, and 4G coverage across Omusati

Mozambique’s energy sector to receive a boost from the African Development Bank following the institution’s participation in Maputo at the Africa50 summit

World Bank joins AfDB and Mastercard to expand digital access for 100 million people and businesses in Africa