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Juniper Research forecasts a 114% surge in private cellular network revenue, driven by NaaS adoption and enterprise demand. (Image source: Adobe Stock)

A new study by Juniper Research, a leading expert in telecommunications markets, forecasts that global revenue from private cellular networks will surge to US$12.2bn by 2028, up from US$5.7bn in 2025

This represents a significant 114% increase, highlighting a growing trend of businesses investing in private network solutions.

The research predicts nearly 3,000 new private network deployments in the next two years, a sharp rise compared to the 2,500 deployments recorded over the previous four years. A major driver behind this expansion is the adoption of Network-as-a-Service (NaaS) models, which offer enterprises greater cost efficiency and scalability.

NaaS allows companies to lease private network components, enabling more flexible and cost-effective deployment strategies. Despite 5G being available for private networks since 2019, its market contribution is expected to reach only US$5.6 billion by 2028. This is primarily due to the lower operating costs of 4G, which remains a viable connectivity solution for industries like logistics and manufacturing.

“As the market grows, vendors must provide flexible business models such as NaaS to attract high-spending private network users. This will also enable vendors to expand private 5G deployments, as businesses are better able to maintain the capital and operational cost of the network,” said Research author Michelle Joynson.

The study highlights the rising demand for private cellular networks and the shifting telecommunications landscape, demonstrating enterprises' increasing interest in tailored network solutions to optimise their operations.

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