Lyca's bold leap into transformation

Lyca Group has announced a strategic reorganisation aimed at fostering growth, optimising operations, and enhancing its digital capabilities

A major component of this strategy involves strengthening its Mobile Network Operator (MNO) presence in Africa, building on its current operations in Uganda. The company plans to expand into additional African markets by early 2025. Additionally, Lyca intends to launch new digital brands in Spain and the USA, highlighting its global growth ambitions.

“This paradigm change not only enhances our efficiency but also strengthens our ability to adapt to a rapidly changing industry, ultimately benefiting our customers, partners, and employees globally,” said Premananthan Sivasamy, deputy chairman of Lyca Group.

The reorganisation will centralise Lyca’s global business services into key hubs in strategic locations while creating streamlined, sales-focused operations in specific markets.

By utilising its existing service centres and establishing new ones, the company aims to improve customer experiences, drive cost efficiencies, and accelerate its market growth plans.

As part of its transformation, Lyca is focusing on enhancing digital capabilities to deliver innovative telecom solutions more efficiently. This effort includes reducing functional redundancies, automating processes, and redirecting cost savings toward growth and customer-centric initiatives.

“Lyca’s strategic reorganisation is a bold step forward, ensuring we remain a leader in delivering affordable, high-quality telecom solutions to our customers globally,” Sivasamy added.

Lyca remains committed to its workforce, retaining a smaller team in London to oversee advisory, compliance, and financial functions. Other roles will transition to existing and new service centres, allowing the company to reinvest in innovation and business development.

The company has also initiated a consultation process with employees to ensure a seamless transition, maintaining its commitment to high standards of service and collaboration.