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Datacentrix reaffirms its leadership in data security by retaining Elite Partner status with Rubrik, driving cyber resilience across Africa. (Image source: Adobe Stock)

 

Datacentrix, a prominent hybrid ICT systems integrator and managed services provider, has once again reinforced its status as a high-achieving partner by regaining its Elite Partner designation with Rubrik, a leader in zero trust data security

Datacentrix was the first company in South Africa to earn this distinguished status in 2023, and it remains among a select group of local entities at this level.

Transformative alliance 

Rubrik’s partner program requires Elite Partners to re-qualify biannually while earning 100 points annually across multiple criteria, including certifications, deal registrations, closed business, and joint marketing efforts. Bassam Almasri, Rubrik’s Director of Channel & Alliances – EMEA Emerging Markets, commended Datacentrix for its consistent dedication to meeting these requirements, underscoring the strength of their partnership.

Datacentrix services manager, Graeme Dendy, stated, "Our collaboration with Rubrik continues to grow across all engagement layers, driven by a mutual commitment to delivering top-tier data security solutions to our clients. As a global leader in cyber resilience, Rubrik's continuous recognition by Gartner in the Magic Quadrant for Enterprise Backup and Recovery Software Solutions – positioned furthest for Completeness of Vision for the fifth consecutive year in 2024 – speaks to the progressive technology we bring to the local market."

Almasri highlighted Rubrik’s increased investment in South Africa, including expanding its local team and enhancing its presence across the African continent. He noted that Africa remains a key strategic focus for Rubrik, with an upcoming visit from the company’s CEO, Chairman, and Co-founder, Bipul Sinha, later this year.

"Our close relationships with local partners, like Datacentrix, play a key role in helping us extend our reach within Africa. We are focused on working together to ensure that organisations across the continent can build stronger cyber resilience, developing their abilities to keep data ‘healthy’, repel cyber attacks and provide essential services during and after an attack."

Almasri added that through frequent executive interactions and a shared strategic vision, Rubrik and Datacentrix are committed to empowering businesses across Africa to protect their critical data and stay ahead of emerging cyber threats.

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