Image-processing solution provider Calibre UK has appointed Johannesburg-based Prosound as its new distributor for sub-Saharan Africa
The deal will see distributor and rental firm Prosound add the HQView and FoveaHD ranges of image processors to its brand's portfolio.
Calibre UK managing director Pauline Brooksbank said, "The market for high-quality image processing in sub-Saharan Africa is growing very fast, and we believe Prosound is perfectly positioned to offer our entire range to this market, including the HQView and FoveaHD ranges.
"The synergy between video production, sound and light is growing, not just in the rental arena, but in fixed installations as well, and we look forward to seeing more of our products being sold into all these sectors through the good auspices of the team at Prosound."
Mark Malherbe, technical director at Prosound, said that the South African company jumped at the opportunity to add Calibre's products to its offering.
"We supply a number of high-end production companies, not just in South Africa, but in East and West African countries as well," Malherbe remarked. "Whether they are putting on a small conference or a 10-screen, multi-input show, we believe we will have a Calibre UK image-processing solution that meets their needs, and which they can trust to be seamless and stable."