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AfricaCom’s new Ericsson AHUB exhibition being held from 17-19 November at the Cape Town International Convention Centre will be, “community driven”, according to event organisers Informa

Ericsson AHUB sessions at the three day event is offering free of charge to both start-up and small businesses operating in the communications sector. 

The AHUB exhibition is focusing on encouraging investment and talent in a sector that, according to the PR group, “has an abundance of ICT tech skills”. 

Workshops at the AfricaCom event include 5G, business cost efficiency, and commercial strategies such as marketing.

While AfricaCom states on its website that it “welcomes any company that wants to play in the innovation space”, it is only allowing access to the AHUB to VIPs, venture capitalists and companies that help incubate the growth of other communications businesses. 

AfricaCom’s research director, Julie Rey-Gore, says the event will be, “The perfect opportunity for investors interested in this exciting space to meet and connect with the future of the industry.”

Key speakers include sustainable urban mobility specialist Stefanie Holzwarth from the United Nations’ Human Settlements Programme.

Also speaking about what Africa can achieve through the Internet is Dillon Mann, head of communications at the World Wide Web Foundation. The Ericsson AHUB has been developed by Informa along with their other partners.

AfricaCom’s Rey-Gore added, “If your organisation recognises the importance of grassroots ICT in Africa then the Ericsson AHUB is the place to be.”

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