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Operational change is required for corporate marketers and information technology (IT) professionals as they seek to “lead not lag” to embrace new digital marketing technologies and channels in the quest to acquire, maintain and enhance customer relationships and increase revenue, according to a report from the CMO Council and AccentureOperational change is required for corporate marketers and information technology (IT) professionals as they seek to “lead not lag” to embrace new digital marketing technologies and channels in the quest to acquire, maintain and enhance customer relationships and increase revenue, according to a report from the CMO Council and Accenture

A new report produced by the World Economic Forum with the support of Accenture, Advancing Cloud Computing: What to Do Now? Priorities for Industry and Governments, was launched at the World Economic Forum on Latin America during a session on cloud computing, which was moderated by Accenture’s chairman, Bill Green.

p>A new report produced by the World Economic Forum with the support of Accenture, Advancing Cloud Computing: What to Do Now? Priorities for Industry and Governments, was launched at the World Economic Forum on Latin America during a session on cloud computing, which was moderated by Accenture’s chairman, Bill Green.

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